Louis Vuitton has named Nicolas Ghesquière — the designer who catapulted Balenciaga to become one of the hottest tickets in Paris — its new artistic director of women’s collections, effective immediately.
Vuitton said Ghesquière would bring “a modern creative vision to the house’s women’s collections, building on the values of refinement, savoir faire and extreme quality.”
Ghesquière, 42, is to show his first collection for the French luxury firm next March. He succeeds Marc Jacobs, the American designer who stepped down from Vuitton last month after a stellar 16-year tenure to focus on developing his signature brand and ready his namesake company for an initial public offering.
Ghesquière could help Vuitton in its quest to accrue a more upscale and elite reputation after years of rapid global expansion and a heavy reliance on monogram canvas.
He is sure to bring a new gust of fashion excitement to Vuitton, and perhaps crystalize a new feminine image for the heritage brand, which will mark its 160th anniversary in 2014.
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