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Paris, June 12th, 2014. Louis Vuitton is proud to take part in its second FIFA World Cup. After a first appearance on the football field in 2010 in South Africa, the Louis Vuitton case, specially designed to carry the famous trophy, will be on July 13th, the final day of the Cup, in the stadium of Maracana in Rio of Janeiro.

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The special order case, handmade in Louis Vuitton’s historic Asnières workshop near Paris, has been meticulously designed to accommodate the celebrated Trophy, which measures 36 cm in height, weighs 6.175 kg and is made of solid 18-carat gold with a base of malachite.

FIFA-World-Cup-trophy-caseLouis Vuitton Trophy Case FIFA 2010  © Getty Images

Covered in Louis Vuitton’s iconic Monogram canvas, the travel case is fitted with the company’s signature brass lock and corners. The case opens from the front and at the top to “allow the trophy to be easily removed when, at the final game on July 13, it will be presented to the captain of the winning team.”

trophy-case-fifa-2014-2 Louis Vuitton Trophy Case FIFA 2014 

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The special order for FIFA perpetuates Louis Vuitton’s long tradition of creating elegant and ingenious cases for travellers to transport their most precious belongings. Over the course of 150 years, the Asnières workshop has produced an astonishing variety of custom-made designs, from the foldout trunk-bed that equipped the African explorer Pierre Savorgnan de Brazza to a secretary trunk for 1,000 cigars and to a portable tea service for the Maharajah of Baroda. The workshop also crafted the trunk that holds the world’s oldest sporting trophy, the famous silver ewer of the America’s Cup, which dates back to 1851.

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Special orders represent the quintessence of Louis Vuitton’s savoir-faire, uniting the imagination of its designers and the skills of its craftsmen to create something genuinely unique. Each special order is a true one-off, an original idea, which gradually takes shape through detailed sketches and elaborate prototypes. Every year, around 450 special orders are completed, some modest, others grand in scale, but each one satisfying a customer’s specific need or realizing a dream. The one condition of any Louis Vuitton special order is that it must respect the spirit of travel, being conceived both to protect and to transport a customer’s belongings – a condition naturally fulfilled by the FIFA World Cup Trophy case.

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About Louis Vuitton
Since 1854, Louis Vuitton has brought unique designs to the world, combining innovation with style, always aiming for the finest quality. Today, the Maison remains faithful to the spirit of its founder, Louis Vuitton, who invented a genuine “Art of travel” through luggage, bags and accessories which were as creative as they were elegant and practical. Since then, audacity has shaped the story of Louis Vuitton. Faithful to its heritage, Louis Vuitton has opened its doors to architects, artists and designers across the years, all the while developing disciplines such as ready-to-wear, shoes, accessories, watches, jewelry and stationery. These carefully created products are testament to Louis Vuitton’s commitment to fine craftsmanship…

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Ph. Courtesy: Louis Vuitton

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